For TV Guide’s Emmy after-party, Firefly's in-house creative team created a series of Japanese-themed visuals. This included customized graphics, ranging from landscapes and paintings to calligraphic art and architecture.
Each visual was image mapped to precisely match the building’s 136 ft by 62 ft facade. These images transitioned throughout the night, complementing the event’s mood.
Firefly utilized multiple projectors to accomplish a thorough transformation of the environment, turning the Hollywood space into an ideal party setting.